DISCOVER VITRINE LAB

Discover Vitrine Lab

You don’t need to be a secret agent to uncover the mysteries of theatrical distribution. At Vitrine Filmes Group, the democratization of and access to Brazilian cinema are guiding principles, and distribution and professional development go hand in hand to strengthen the industry. We invite you to engage with the work being done at Vitrine: joining Vitrine Lab means sharing a space for exchange and experimentation with industry talents, while developing a modern, strategic perspective on the commercialization of Brazilian cinema. As the only distribution lab focused on theatrical releases, we have trained over 600 professionals across six editions, exploring distribution practices and strategies.

Program

Vitrine Lab takes place entirely online and features two open masterclasses and two theoretical modules. These modules comprise ten classes in total, each lasting two and a half hours. Each class is led by one or two instructors who present the topic, joined by a special guest relevant to the subject who shares their experience and strategic insights.